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Michigan Department of State

CPM Global partnered with the Michigan Department of State to provide tailored political media consulting, focusing on enhancing social media engagement with young voters in Michigan.

Service

Strategy & Consulting

Client

Michigan Department of State

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CPM Global provided a strategic approach to coalition building by compiling a list of key community organizations that could support ongoing youth engagement efforts and expand the Department’s network across Michigan.

A series of virtual training sessions on social media strategy, offering actionable recommendations to strengthen the Department’s online presence, particularly among Gen-Z. CPM Global efforts reinforced the importance of targeted digital strategies and local influencer collaboration in mobilizing young voters, setting a strong foundation for continued success in future elections.

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Line to register to vote and cast a ballot at the University of Michigan,

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